Please use this identifier to cite or link to this item:
https://anrows.intersearch.com.au/anrowsjspui/handle/1/19055 Record ID: 71b83f2c-11a8-4a9c-a465-b5688da73112
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Vlais, Rodney | en |
| dc.contributor.author | Donovan, Robert J | en |
| dc.date.accessioned | 2022-06-30T23:43:39Z | - |
| dc.date.available | 2022-06-30T23:43:39Z | - |
| dc.date.issued | 2005 | en |
| dc.identifier.uri | https://anrows.intersearch.com.au/anrowsjspui/handle/1/19055 | - |
| dc.format | 229 p. | en |
| dc.language | en | en |
| dc.publisher | Victorian Health Promotion Foundation, Melbourne | en |
| dc.subject | Prevention | en |
| dc.subject | Overview | en |
| dc.subject | Community education | en |
| dc.title | VicHealth review of communication components of social marketing/ public education campaigns focusing on violence against women | en |
| dc.type | Report | en |
| dc.identifier.catalogid | 3573 | en |
| dc.identifier.url | http://www.vichealth.vic.gov.au/~/media/ProgramsandProjects/DiscriminationandViolence/ViolenceAgainstWomen/CAS_Paper2_SocialMarketing.ashx | en |
| dc.subject.keyword | new_record | en |
| dc.subject.keyword | Report | en |
| dc.subject.keyword | Electronic publication | en |
| dc.subject.keyword | International | en |
| dc.subject.keyword | Invalid URL | en |
| dc.description.notes | "Paper Two of the Violence Against Women Community Attitudes Project"<br/ >The purpose of this review is to inform and stimulate interest on a range of possible types of campaigns and good practice guidelines for communication components of social marketing and public education. It focuses on the general community not culturally specific or same-sex relationships although campaigns with these focuses are included. Campaigns are sorted into four categories: general or specific awareness; targeting men that engage in violence to seek help; early primary and secondary prevention campaigns; and social norms campaigns. For each campaign the review gives a profile summarising major themes and then comments on ; (i) good practice guidelines; (ii) evaluation; (iii) other campaign intervention components; and (iv )implications for community attitudes survey. Concludes that public campaigns must continue at 2 levels: individual - encouraging people to speak out and change; and at a societal level – aiming to change the environment in which violence against women occurs. Includes a table of all the campaigns reviewed with major elements highlighted. | en |
| dc.date.entered | 2006-04-06 | en |
| dc.publisher.place | Vic. | en |
| dc.description.physicaldescription | 229 p. | en |
| Appears in Collections: | Reports | |
Files in This Item:
There are no files associated with this item.
Items in ANROWS library are protected by copyright, with all rights reserved, unless otherwise indicated.